LEAGOO forays into the Indian market: Starts with Basic smartphone segment

02:55
LEAGOO, one of the mobile manufacturers in China, today, announced its entry into the Indian market with the introduction of its S and M series of stylish smartphones. The brand has collaborated with Innovative Ideals and Services India LTD. With Innovative strong distribution and retailers’ network, LEAGOO plans to capitalize on the fast-growing demand for IoT (Internet of Things) and ICT (Information and Communication Technology) products and establish itself as one of the key players in the mobile-segment industry.

Left-Right: Mr. Kevin Liu, Chief Operating Officer, LEAGOO, Mr. Maqsood Shaikh, Director, Innovative Ideals & Services Ltd. at the launch of LEAGOO Stylish Smartphones in India.

With a very good range of smartphones, a huge manufacturing plant with a capacity of 50,000 phones production per day and a state of the art R&D with innovations in technology, LEAGOO strives to replicate its success in the Indian market with the unveiling of the S11, M12 and M13. The S series is dubbed as the flagship variant; whilst the M variant is referred to as a fashionable full-screen smartphone.

Let's see Device Specification and Price:

S11 Key Features and Price:

Display:     6.3 inches” HD + IPS on a Big Waterdrop display
Size:           76.7*158.3*7.9mm
Chipset:     MediaTek MT P22
RAM:          4GB + 64GB ROM
Cameras:   13MP Auto Focus + 2 MP Full Frame
Camera:     8MP
Battery:      3300 mAH
OS:              Android 9.0
Other features: Fast charge feature, WiFi -802.11 a/b/g/n (11M-350M bit/s), 2.4G or 5G WIFI
2G/3G/4G Frequency, Bluetooth 5.0, rear fingerprint sensor.
Price :         INR 12,199

M12 Key Features and Price:

Display:       5.71 HD inches” on a Big Waterdrop
Size:            147.6*70.1*9.3mm
Chipset:      MediaTek MT6739WA
RAM:          2GB + 16GB ROM
Cameras:   8MP Auto Focus + 2 MP Full Frame
Camera:     5 MP
Battery:     3000 mAH
OS:             Android 9.0
Other features: Fast charge feature, WiFi -802.11 a/b/g/n (11M-350M bit/s), 2.4G or 5G WIFI
2G/3G/4G Frequency, Bluetooth 5.0, rear fingerprint sensors
Price :         INR 6,850

M13 Key Features and Price:

Display:       6.1 HD inches” on a Big Waterdrop
Size:             155*73*8.9mm
Chipset:       MediaTek MT6761
RAM:           4GB + 32GB ROM
Cameras:    8MP Auto Focus + 0.08 MP Full Frame
Camera:      5 MP
Battery:       3000 mAH
OS:               Android 9.0
Other features Fast charge feature, WiFi -802.11 a/b/g/n (11M-350M bit/s), 2.4G or 5G WIFI
2G/3G/4G Frequency, Bluetooth 5.0, rear fingerprint sensors
Price :         INR 9,199

Lets say what's company offical says on this:

Commenting on this launch Mr. Kevin Liu, Chief Operating Officer, LEAGOO said:

"We are delighted to finally enter the Indian market, with the support of Innovative Ideals and Services LTD. The Indian market is as huge and dynamic as China, abundant with many opportunities and believe this is the right time to foray here. With the evolving needs and expectations of the consumers, we have introduced our budget smartphone- S & M series. We have customized our smartphones to suit the lifestyle of Indians, which is a perfect blend of elegance and impeccable quality. We will work closely with the Innovative team to build our reach into the consumer space and enhance the preference for LEAGOO in India by investing $200 million in the Indian market."

Commenting on this launch, Mr. Maqsood Shaikh, Director, Innovative Ideals and Services LTD:
"We are excited to partner with LEAGOO and welcome them to India, and be part of our extended family. We have always believed that it is important to understand the needs of the Indian consumer and think LEAGOO is the perfect fit for the users. After completing twenty-five years in the industry, we don’t want only to grow but also want to continue delivering the best quality product and services to our consumers. Together with the LEAGOO, we are striving to win a million of hearts by bringing a smile on their faces, as LEAGOO has the innovation and we have the distribution."
 LEAGOO seems to have promising offers for Indian market. It is still new company in smartphone market globally as compared to other Chinese smartphone companies. The smartphone listed above will be available very soon in Offline Market Only. Here is all about recent launches. Stay tuned for more.    

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